Project Description
BCRH – WordPress Website Redesign and Addition of a Jobs Section
The Bureau de Consultation et Recrutement des Hôpitaux (BCRH) entrusted BlackcatSEO with the complete redesign of its WordPress site, which used aging technology.
This redesign modernized the site’s interface while integrating essential features to improve user navigation and interaction.
A complete SEO campaign in Montreal, over 8 months, allowed the company to increase its web referencing. Adding a Jobs and Content Optimization Section Among the major improvements, BlackcatSEO has integrated a new “jobs” section where visitors can view and apply for job openings directly through the site.
This feature not only improved user interaction but also helped optimize the site’s search engine rankings by attracting more qualified visitors.
The team also worked on optimizing content for the SERPs, so that BCRH would appear in the top positions when searching for jobs in the hospital sector. Offsite Campaigns and Internal Linking to Strengthen Digital Presence In addition to the redesign of the site, BlackcatSEO has implemented a strategic internal linking to facilitate navigation between the services offered by BCRH.
Targeted offsite campaigns on local and thematic directories were deployed, generating backlinks and strengthening the site’s authority.
This has allowed BCRH to consolidate its online presence and attract a wider audience.
