OFF-SITE SEO – Why is it important for your digital strategy?

The quantity and quality of return links (off-site SEO) is an important criterion taken into account by search engines to analyze your website and influence search results. The more quality your website has to match your company’s core keywords, the more likely your business is to come out in better positions on search engines.

In addition, building feedback links helps:

  • Strengthen positive signals from search engines such as Google, Bing and Yahoo
  • Increase website authority
  • Increase a company’s organic traffic with an increase in natural and qualified traffic

How do I create quality relationships?

BlackCatSEO creates quality links pointing to your website, which will never be penalized by Google, Bing or Yahoo and which aim to increase your organic traffic with an increase in the authority of your domain. For this, we mainly use the following platforms:

  • Specialized and local directories
  • Blogs in your industry
  • Guest blogging
  • Web media

Link building

Link building (backlinks) is one of the most mysterious and misunderstood aspects of SEO. Algorithms have evolved and penalization filters such as Penguin now rely on hundreds of signals, but the quantity and quality of return links is still a major aspect of rankings signals, and play a major role in assigning an authority to any site. Internet.

Best practices:

Search engines like Bing, Yahoo, and Google expect you to produce content that is shared and linked in a natural and organic way. Major campaigns to raise awareness of the dangers of ‘external rankings manipulation techniques’ (usually known as grey /black hats) have been launched by Google. It is always possible to artificially create links to promote the rankings of a particular keyword group, but these should avoid any ‘pattern’, such as one the place of origin of the link, the text posted, the anchor, the frequency…

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Keep control over your link creation returns, in real time

Thus, link-building campaigns have become more rigorous studies of your market and achievable qualitative partnership opportunities – as well as strategies to build a reputation around external blogs to transfer their strength at the target site.

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Try the BlackCatSEO Montreal Reference

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We build a site according to your criteria, and benefit from best practices.

We optimize code, performance, and content for the robot and the user.

We emphasize Backlinks has strong authority for organic referencing.

4. PPC

Paid campaigns are optimized on your site to keep traffic from running out.

Increase in the number of links emanating from an increase in skilled traffic and sales.

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They trust us

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